Navigate economic turbulence with strategic revenue management
Learn how strategic revenue management helps businesses tackle trade-down, avoid promo pitfalls, and stay confident in a volatile economy.
Blog
In-depth content
Navigating uncertainty together
Times are tough — but you don’t have to go through it alone. Check out our insights to help you move forward with clarity and confidence.
Client success story
Opportunities for prevention with household food waste collections
WRAP's study with SKIM shows food waste collection boosts awareness, reduces guilt, and improves habits, supporting waste reduction & circular goals.
Brochure
How to win in the information deluge era
Discover SKIM's framework to turn information into a competitive advantage.
Paper & guide
Brand value guide: Make your brand irresistible
Boost your brand’s impact with SKIM’s 5-step guide to irresistible growth. Download now to unlock strategic success!
Brochure
Solution sheet "Unspoken®"
Download SKIM Unspoken solution sheet.
Brochure
Solution overview "Unspoken®"
Download SKIM Unspoken solution overview.
Infographic
Impulsione o crescimento da sua marca em 2025
Descubra cinco insights importantes de nossa pesquisa para ajudar as marcas a navegar nesse cenário complexo e prosperar em 2025.
Infographic
Impulse el crecimiento de su marca en 2025
Descubra cinco insights importantes de nuestra investigación para ayudar a las marcas a navegar en este escenario complejo y prosperar en 2025.
Trainings & webinars
Webinar: Elevate your 2025 pricing and promotion strategies in Europe
Choiceful consumers as inflation stabilizes . Continued pressure on price has consumers shopping around, but Brands can win on value too
Trainings & webinars
Webinar: Elevate your 2025 pricing and promotion strategies in LATAM
Reconnect with consumers by gaining insights into pricing and promotions to enhance your approach to revenue management and drive long-term growth.
Blog
Transform information into a competitive advantage
Drowning in data? Learn how to turn information overload into a competitive advantage with these actionable principles.
Trainings & webinars
Webinar: Choiceful consumers as inflation stabilizes
Explore insights into consumer perceptions of price and promotions to optimize revenue management strategies and drive sustainable growth.
Trainings & webinars
Webinar: Insights from China to elevate your 2025 pricing & promotion
Gain insights into what drives consumer decisions and how brands can strategically connect to boost engagement and accelerate growth.
Client success story
Driving success for Japan’s top skincare brand, TAKAMI
SKIM helps skincare brand TAKAMI optimize its subscription model through stakeholder interviews, collaborative innovation, and conjoint analysis.
Trainings & webinars
Webinar: Accelerate your brand growth with key driver analysis
Understand what your customers value the most and gain a competitive advantage.
Blog
Rethinking skincare: Strategies for a changing market
New insights from SKIM's TrendsLab reveal how brand loyalty, innovation, and social media drive consumer choices in today's skincare market.
Client success story
Danone's insights rewind powers strategic decision-making
Danone partnered with SKIM to transform fragmented data into clear, actionable insights for strategic decision-making and business growth.
Infographic
Drive your brand growth in 2025
Discover five key insights from our research, each with expert recommendations, to help brands navigate this complex landscape and thrive in 2025.
Blog
Discover key drivers influencing your brand value
Strong brand value is essential for setting your brand apart. Learn how Key Driver Analysis (KDA) uncovers the drivers influencing your brand value.
Client success story
Philips accelerated portfolio optimization
Efficient decision-making is key for leading brands. Learn how Philips optimized its oral healthcare portfolio and channel strategy in just one day.
Trainings & webinars
Webinar: Impact of AI on consumer behavior and brands
Sign up for this webinar to hear the impact of AI on decision behavior and brand value across industries. Explore AI strategies for 2024 and beyond.
Blog
Secrets to optimizing promotion strategies in 2024
New consumer research reveals how brands can optimize promotion strategies, without sacrificing the bottom line.
Cheat sheet
Cheat sheet “Beat private label brands: Winning strategies to conquer anchor”
Learn the 3 proven pricing strategies to overcome and use anchors in order to drive conversion.